Privacy Policy

1.1 Information You Provide Directly

Email Address and Subscription Data: When you subscribe to our newsletter, we collect your email address. We may collect your preferences (e.g., topic interests, frequency preferences). If you contact us via our website form, we collect your name, email, and message content.

Account Information (Admin Users): If you have admin access, we may collect authentication credentials and account settings.

Payment Information: For premium subscriptions (future feature), we collect payment details through Stripe (we do not store full credit card numbers directly).

1.2 Information Collected Automatically

Website Analytics (Google Analytics 4): Device information (browser type, OS, device type), usage data (pages visited, time on site, click events), traffic source and referral information, geographic location (city/region level), and engagement metrics.

Email Engagement Events: Email open events, link click events and which links were clicked. We use Resend's webhook infrastructure to capture these events and feed them into our analytics system.

Server Logs: IP address (logged but not personally identified), request timestamps, and pages/resources accessed.

2.1 Primary Uses

• • Newsletter Delivery: To send you our weekly newsletter and related communications
• • Subscription Management: To manage your subscription preferences, unsubscribe requests, and account settings
• • Analytics & Improvement: To understand how our readers use the newsletter and website, improve content quality, and optimize our editorial process
• • Personalization: To tailor the ranking and selection of content based on reader engagement patterns
• • Marketing & Growth: To track open rates, click rates, and measure newsletter effectiveness
• • Sponsor Matching: To determine which sponsor placements are most relevant to our audience
• • Legal Compliance: To comply with applicable laws and legal obligations

2.2 AI & Automation

Your engagement data (opens, clicks) is used by our Claude-powered ranking system to improve future issue quality and content selection. No personal identifiable information is shared with third-party AI systems; only aggregated engagement signals are used. Your email content is never used to train external models.

3.1 Service Providers

We share information with trusted third parties who help us operate our service. All service providers are contractually obligated to use your information only to provide services to us and to maintain the confidentiality and security of your data.

• • Resend — Email delivery, list management, open/click tracking, and audience segmentation
• • Google Analytics — Website analytics and user behavior tracking
• • Stripe — Payment processing (for premium tiers, once launched)
• • Vercel — Website hosting and deployment
• • PostgreSQL Database — Data storage (hosted on our infrastructure)

3.2 Legal Requirements

We may disclose your information if required by law, court order, or government request, or to protect the rights, property, and safety of our Company, our users, or the public.

3.3 Business Transfers

If our Company is acquired, merged, or dissolved, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.

3.4 Public Content

Any content you submit for publication (e.g., via our "Submit a Tool" feature) may be published publicly on our website and archive.

5.1 Access & Portability

You have the right to request a copy of the personal information we hold about you in a portable format.

5.2 Correction

You have the right to request correction of inaccurate or incomplete information.

5.3 Deletion

You have the right to request deletion of your personal information, subject to legal obligations to retain certain data.

5.4 Unsubscribe

You can unsubscribe from our newsletter at any time by clicking the "Unsubscribe" link in any email, visiting our unsubscribe page at thedevsignal.com/unsubscribe, or contacting us directly.

5.5 Opt-Out of Analytics

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on, adjusting your browser privacy settings, or visiting our analytics opt-out page.

5.6 Do Not Track

Some browsers include a Do Not Track feature. Our site currently does not honor DNT signals, but you may still control tracking through your browser settings.

11.1 Email Marketing

• • We send promotional emails only to subscribers who have opted in
• • You can unsubscribe from marketing emails at any time using the unsubscribe link in our emails
• • We will honor your unsubscribe request within 10 business days

11.2 Sponsor Communications

Sponsor placements in our newsletter are clearly labeled. We do not sell your email address to sponsors. You may opt out of emails from specific sponsors via your subscription preferences.